Hooks at the Yarra is a retro café located right along the banks of the Yarra in Docklands, at the foot of Webb Bridge. The establishment offers a relaxed comfortable atmosphere in a contemporary space. Offering a wide menu of specialised seafoods, cold beers and wines.
In addition to versatile menus, Hooks at the Yarra offers a VIP club, function spaces and events.
The Works – a wholistic aggregation of the following services, in line with client needs: logo, branding, design, print, strategy, brand management, signage, photography and web.
Previously employing the services of a freelance designer, Hooks on the Yarra were unable to achieve their previous business goals. They thus engaged with us to achieve a wholistic strategy that allowed them to grow their business.
We focussed on enhancing and communicating the unique defining characteristics of Hooks on the Yarra. Through the setting of short and long term goals and strategies, we were able to increase bookings, weekly revenue and build events that help enhance and distinguish the business. Our creative energies also built the brand from the ground up, launching it into becoming a notable venue right at the Docklands of Melbourne.
Marketing strategy is integral in directing the business into achieving your goals and objectives. We created a solid position by emphasising on the core values of the business. This allowed us to distinguish the business from competitors and provide them with a competitive edge through our unique services of combined consultation and design.
Hooks on the Yarra eventually achieved a nominal peak in revenue by employing and implementing our strategies.