Golden Fries was born from the founder’s vision to create the perfect fry using 100% Australian produce while creating real job opportunities for their local community. Since 2018, they’ve grown from a small facility in Heidelberg into one of Australia’s largest Australian-owned potato chip manufacturers.

When Golden Fries partnered with RW Marketing, their goal was clear: to share their story more effectively and position themselves as the trusted choice for high-quality frozen fries. We worked together to articulate their values—quality, local sourcing, and community commitment—across digital and physical touchpoints.

Through strategic brand positioning, redesigned packaging, printed materials like brochures and business cards, and a refreshed online presence including website and LinkedIn content, we’ve helped elevate Golden Fries as a standout in the wholesale frozen chip market. Our ongoing partnership continues to build a brand that’s as proud of its roots as it is of its fries.