With an already established brand, Mc Ivor Estate were seeking to develop their brand to the next level through updating their brand to truly reflect who they were and where they were going, opposed to where they were. It involved developing a strategy, identifying deficiencies and working through a solution to ensure that a strong brand was developed across all platforms.
The strategy paved the way for strong videography and photography which greatly assisted us in the content creation stage. By having the right engaging content allowed us to clearly and effectively communicate the messages that they wished to portray.
It was through the website, collaterals, social media and in-store experience that have helped Mc Ivor better tell their story and share their experiences with people that have never discovered them. It has left a long lasting impression which has seen a high number of conversions, sell out dinners and other events