McIvor Estate is a boutique Victorian producer of wines and oils, established in 1997. Located in Heathecote, the Estate is known for its open cellar door and exquisite red wines. Often supplying to quality restaurants, bars and boutique eateries, McIvor Estate wines boast their strong affinity with sommeliers who are in seek of a wine both wonderful and memorable.
Web, Photography, Design and Print
McIvor Estate approached us in seek of methods to capture their amazing product and effectively communicate them to their growing audience. We’ve produced tasteful photographs of their bottles that contributed to their brochures and tasting notes.
Our contributions also extended to devising a marketing strategy for more elaborate customer engagement: The McIvor Estate Wine Club. This strategy allowed the business to engage with new and existing clientele through proactive communication strategies and rich unique content such as booklets and pricing campaigns.
It has been crucial for us to work within McIvor Estate’s guidelines due to its nature as an established brand.
Our services are a wholistic approach to business, brand and marketing development, even for well established brands. We have the capacity for consistent and quality implementation across all business areas after an intimate understanding of the business is established. Our result driven approach has benefitted hundreds of our clients- both new and old.
We elevate your business even further, meeting goals, and surpassing them.
Our customer engagement strategies have pushed McIvor Estate into a transformation. We are in the midst of commencing on building the business a new website, as per our strategies and plans.
Gary and Cynthia Harbor
We have been working with RW Marketing for the last few years where they have produced a range of Marketing materials for our business. We have found them to be professional, prompt and innovative in their solutions for us. We highly recommend them for anyone looking for an external provider for their marketing solutions.