In 2019 Roasting Warehouse approached us to assist in developing the communication and marketing materials for their new state-of-the-art roastery in Airport West.
Our initial challenge was to help streamline their materials to develop a visually consistent brand. In response, we created an entire portfolio of new branding elements that were translated onto all their marketing collaterals – including their packaging, menu design and website. We also created merchandise, stationary and the packaging of the take-home treats, ‘Two Broke Birds’, as well as “What in the pantry”, to be visually in line with their new branding.
Since then, we have worked alongside Roasting Warehouse to develop all the subsequent communication materials – including corporate videos, adverts, printed materials, signage, campaigns, and product promotions and launches as the brand keeps growing. We have also assisted in developing the company profile, corporate videos, customer journey, retail packaging, newsletters and trade show activations. Moreover, our partnership and role with Roasting Warehouse consistently evolve as the brand grows, and we are committed to taking it to the next level.